20 Things Successful Key Account Managers Do

Key account management plays a vital role in nurturing long-term, profitable and mutually beneficial partnerships.

A great account manager can:

• Increase information sharing and transparency.
• Increase customer commitment and satisfaction.
• Improve loyalty and retention.
• Increase share of spend.
• Increase profit margin.
• Increase revenues.
• Increase advocacy.

But how do you become great and make the most of these opportunities?

What You’ll Learn

• The twenty qualities of successful key account managers.
• How to increase added value.
• How to improve knowledge and understanding of your clients’ business.
• How to get clarity on what your clients expect from their key account manager.